Every asset in your library, understood.

The AI-native media library.

Argus reads every file you upload — extracting what’s in it, what it means, and how it fits your brand. Your team finds what they need. Your AI agents use it directly. No manual tagging. No hunting filenames. Search by meaning, generate deliverables on demand.

Drop images or a folder here, or click to browse Up to 5 to start — upload more after signing up.

Working from a campaign folder?

Already have access? Sign in →  ·  Read the docs →

Watch it work

One image, start to finish.

A real photo goes in. Argus reads it. An agent ships it — three moves, one file, no manual tagging in between.

01 You upload
A hand holds a lush bouquet of pink peonies IMG_1467.jpeg

Drop a file in the dashboard — or POST /assets from an agent.

02 Argus reads it
desc A hand holds a lush bouquet of pink peonies, astrantia & fresh mint.
tags bouquetpeoniespinkfloral
mood warm, celebratory, abundant
palette

Description, tags, mood & palette — extracted automatically.

03 An agent ships it
search(“warm, celebratory hero”) → 0.94
Spring campaign In bloom, right now. Shop the collection

Asked for by meaning — dropped straight into the newsletter.

The problem

Client assets don’t know what they are.

Storage remembers where a file lives — never what’s inside it. So every team ends up drowning in the same three ways.

  1. Filenames and folders don’t scale

    IMG_4471, final_v3, untitled-7. A thousand assets deep and no reliable way to surface the one you actually mean.

  2. Agents can’t find the right asset

    Point an AI agent at a folder and it’s guessing blind — no descriptions, no meaning, no memory of what’s in the pile.

  3. Manual tagging is dead time

    Labeling every image by hand is work nobody finishes. So it never gets done, and the backlog just keeps growing.

This is the gap Argus was built to close — starting the moment a file lands.

How it works

Where your assets think.

AI that reads every file.

Every upload gets analyzed automatically. Argus reads creative signal — emotional register, composition intent, and visual fitness for purpose — not just objects and colors. No manual tagging.

  • Creative intelligence, not just object detection
  • Tags, mood, and palette — extracted automatically
  • Upload via dashboard, CLI, API, or MCP
Creative Intelligence
Bouquet of peonies JPEG
IMG_1467.jpeg analyzed
A hand holds a lush bouquet of pink peonies, astrantia, snapdragons, and fresh mint, wrapped in lavender tissue.
bouquet peonies pink floral herbs
mood: warm, celebratory, abundant

Find assets by what they mean, not what they’re named.

No more filenames and folders. Ask for “sunset on a pier” or “warm product shots with earth tones” and Argus returns ranked results by semantic similarity.

  • Natural language queries
  • Ranked by relevance score
  • Filter by tags, mood, palette, date
Semantic Search
celebratory bouquet warm tones |
IMG_1467.jpeg
peonies · warm · celebratory
0.94
arrangement-fall.png
floral · amber · harvest
0.87
dahlia-closeup.jpg
flower · pink · joyful
0.81

One API for you. One for your AI agents.

REST for traditional integrations. MCP for AI agents. Both are first-class citizens — same data, same capabilities, different protocols.

  • MCP server at argus.build/mcp
  • Bearer token auth, standard REST
  • Upload, query, retrieve, manage
Connect
claude_desktop_config.json MCP 
// add to your MCP servers
{
  "mcpServers": {
    "argus": {
      "url": "https://argus.build/mcp"
    }
  }
}
REST API HTTP 
POST /assets/upload
GET  /assets?q=sunset+pier
GET  /assets/:id

Authorization: Bearer <key>

Creative intelligence, built in.

Agents don’t browse folders. The best ones get advice. generate_creative_direction turns a use case into actionable guidance. compare_assets_cohesion checks whether your images tell a unified visual story.

  • Creative direction on demand — not just search results
  • Cohesion analysis across asset sets
  • Powers social posts, emails, decks — with creative judgment
Agent Workflow
1
Agent needs a hero image
"Find a warm, celebratory product shot"
Agent
2
Argus searches semantically
MCP tool call → ranked results by meaning
MCP
3
Returns optimized asset
URL, metadata, palette — ready to embed
Vision
4
Agent composes the deliverable
Newsletter, social post, slide deck — done
Agent
Advanced capabilities

Your assets, thinking.

Argus goes beyond storage. Your library becomes a living brand intelligence system.

Brand DNA

Extract your visual identity from your own assets. Color palette, typography, composition style — synthesized automatically into a living brand guide your agents can reference.

Color system Typography Composition

Study Mode

Give Argus a URL. It screenshots, analyzes, and synthesizes brand DNA from any site — competitor intelligence without the manual work.

● competitor.com
↓
Brand DNA extracted

Deliverables

One API call generates a finished newsletter, social post, or presentation slide — complete with your assets, on-brand copy, and a shareable link.

Newsletter
Social post
Slide deck

Cohesion Score

Before you publish, check whether your asset set tells a unified visual story. Argus scores cohesion and flags outliers that break the visual thread.

82%
visual cohesion
Built for every workflow

Any team. Any stack. One library.

Scroll to explore →

Designers

Upload a campaign folder. Argus reads every image instantly. Search by feel, not filename. Pull assets directly into Claude or your design tool via MCP.

DashboardDrag-and-dropVisual search

Engineers

REST API or MCP. Upload, search, analyze. Full Bearer token auth. Works with any stack — your agent calls Argus the same way it calls any tool.

REST APIMCP serverWebhooks

Marketing

Generate deliverables — newsletters, social posts, slide decks — with one API call. Your brand DNA, your assets, AI-composed output. Review and ship in minutes.

DeliverablesBrand DNAOne-click

AI Agents

Give your agent a media-aware brain. Argus acts as the eyes — describing, scoring, and advising on images. Agents ask questions; Argus answers with creative judgment.

ClaudeMCP toolsCreative direction

Brand Managers

Cohesion scoring keeps your visual identity consistent across campaigns. Argus flags outliers before they reach the feed — not after.

CohesionStyle guideBrand DNA

Creative Ops

Multiple workspaces, team-scoped API keys, shared libraries. Argus scales with your org — from a solo designer to a full creative department.

WorkspacesTeam keysShared library
Pricing

Start free. Pay for what it sees.

Every plan includes AI analysis, semantic search, and full API + MCP access. You scale by how many images Argus reads each month — not by seats or locked features.

Free Kick the tires
$0
Assets
50
Credits / mo
50
Most teams start here
Starter Real projects
$19/mo
Assets
Unlimited
Credits / mo
500
Pro High volume
$79/mo
Assets
Unlimited
Credits / mo
5,000
Enterprise At scale
Custom
Assets
Unlimited
Credits / mo
Unlimited

1 credit = 1 AI analysis. Credit packs from $2 — see the full breakdown →

Free to start. Built to scale.

Upload your first image in under a minute. No credit card to begin — move to a paid plan when you outgrow the free tier.

Compare plans

MCP + REST + CLI + Dashboard

Request Early Access

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